Advertise to the bottom of the pyramid at insanely low cost.
Reach out to the Workers of India directly.
Advertise your products & services on +1 million web pages accessed directly by the Workers of India with a monthly household income of ₹25,000-50,000.
Direct-to-Worker (D2W) Platform is a digital space with +1 million web pages where brands can advertise their products/services directly to the bottom of the pyramid.
These pages are accessed directly by the Workers of India, whose monthly household income varies between ₹25,000 and ₹50,000, where the husband and wife work in separate domains to earn their living. They are the Domestic Workers, Office Workers, Drivers, Security Guards, Healthcare Workers, Store Workers, Restaurant Workers, Salon Workers, School Workers, Factory Workers, Construction Workers and Automotive Workers.
D2W is housed on the backend infrastructure of Helpers Near Me (HNM), the platform that helps millions of workers find local employment nationally. HNM created a massive infrastructure of +1 million digital web pages in the process. These web pages reach out to thousands of workers in different parts of India daily in 11 different regional languages. When workers search for local employment via voice on their mobile phones, they often land on HNM web pages.
HNM has now opened this vast digital infrastructure for businesses targeting their products & services to the bottom of the pyramid. If it works for your brand, you can use D2W to advertise your products & service directly to the workers of India.
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Select preferred cities & position of the Ad
Set your ad Budget and Start Date
Preview your ad & Edit if required
Track Daily Insights & Get Potential Leads
Show up your ads to Workers when they are actively looking for local employment opportunities.
Choose your target cities that matter the most for your business
Get a direct WhatsApp message on your phone from Workers in any corner of India. (DIY formats)
Get a direct Phone Call from Workers living in multiple cities on any number you want. (DIY formats)
Set an advertising budget that works the best for your business.
Choose the preferred language that you want your ads to display in. (DIY formats)
Using the tools, communicate with your workers in a simple, direct & to the point message (DIY formats)
Create a dedicated web page and explain your ad in detail to workers. (DIY formats)
They are the Domestic Workers, Office Workers, Drivers, Security Guards, Healthcare Workers, Store Workers, Restaurant Workers, Salon Workers, School Workers, Factory Workers, Construction Workers and Automotive Workers.